Watch our keynote presentation from our recent trip to the Virginia Beach Distracted Driving Summit,…
There’s a constantly growing body of research out there that highlight the risks involved with distracted driving and other bad driving habits, and today there’s another study to add to the group. Nearly 75% of drivers are now admitting to using their cell phones while driving and that number is up from data released just earlier this year by AT&T.
The study comes from Hitachi Capital and focuses on personal distracted driving habits, though another study recently released by RAC Business focuses on work drivers and the results aren’t any more promising. According to that study, more than 80% of company vehicle drivers admit to speeding while driving their employer’s vehicle.
Think about that for a minute.
There’s millions of company vehicles on the road. And 80% of them are speeding. And of those 80%, 75% are likely to be using their cell phone while speeding. That’s a lot of speeding distracted drivers. Too many for comfort.
Well, for starters you should already have a Distracted Driving Policy in place. This policy should firmly lay down the rules that no one is to use their cell phone while driving under any circumstances, and if they have to use their phones your employees should pull over safely before doing so.
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Cell phone use while driving has become the number 1 cause of accidents and fatalities in some instances. The fact that the amount of drivers admitting to doing it is going up despite all the public awareness should tell you that you need to take a proactive approach to cell phones in your company vehicles.
The best of us are susceptible to forming bad driving habits over time, so it’s important to have your distracted driving guidelines clearly laid out for any of your drivers – rookie or veteran, young or old. Whether it’s using a cell phone, putting on lipstick or driving with your knees bad driving habits come in all forms. You need to keep this in mind as you develop your company’s distracted driving policy.
When you’re ready to take a proactive approach to end distracted driving at your company, I suggest you take a look at our product CellAware. It will let you know when one of your drivers uses their cell phone while operating one of your vehicles, and it’ll even show you the exact location.